Aerodei
Product Design
Webflow Development
Pitch Deck
Creatives
Aerodei is a software platform that helps companies turn their Diversity, Equity, and Inclusion (DEI) goals into a fun and engaging game. It's like a fitness tracker for inclusivity, where every employee can see their progress and contribute to a more positive workplace culture. The platform uses AI to measure the impact of DEI efforts in real-time, making it easy for companies to see what's working and where they can improve.
Project Snapshot
My Role: Product Designer, Webflow Developer
Project Duration: 3 Months
Deliverables: End-to-end UI/UX design for the marketing landing pages and the application.
The Problem
Many companies want to be more inclusive, but they struggle to put their intentions into action. They spend a lot of money on DEI training, but then there's no follow-through. Employees don't know what they're supposed to do, and leaders don't have a way to measure if their initiatives are actually making a difference. This leads to a lot of wasted resources and a feeling that DEI is just for show.
The Pain Points
Lack of tangible results: Companies were investing in DEI but had no way to prove it was working.
Employee disengagement: Without a clear plan, DEI initiatives felt like a burden, and employees quickly lost interest.
"Performative" DEI: Many employees felt that their company's DEI efforts were just for show and not genuine.
Unclear expectations: Employees didn't know how they could personally contribute to a more inclusive workplace.
The Target Users
Aerodei is for forward-thinking companies that are serious about creating a more inclusive and equitable workplace. This includes:
HR and People Leaders who are responsible for DEI initiatives.
C-Suite Executives who want to see a real return on their investment in DEI.
Employees at all levels who want to be part of a positive and inclusive work environment.
The Solution
Aerodei tackles these problems by providing a gamified and data-driven platform that makes DEI a team effort. Here's how it works:
Gamification: Employees earn points and rewards for participating in inclusive activities, creating a sense of fun and friendly competition.
Actionable Goals: The platform provides clear and achievable DEI goals for every employee, so they know exactly how to contribute.
Real-Time Data: Companies can track their progress and see the impact of their DEI efforts in real-time, allowing them to make data-driven decisions.
Collaboration: The platform connects employees who are working on similar goals, fostering teamwork and a sense of shared purpose.
By making DEI a measurable and engaging experience, Aerodei helps companies build a more inclusive culture, improve employee retention, and ultimately, drive better business results.